--- title: The Right People description: Many people regard estate agents as more or less the same, but there are in fact numerous selection criteria on which to judge the good from the bad image: https://blog.craneandco.co.uk/hubfs/The_Right_People.png --- [![Crane & Co.](https://blog.craneandco.co.uk/hs-fs/hubfs/raw_assets/public/Craneandco_Januaury2021/images/logo.png?height=1000&name=logo.png "Crane & Co.")](https://www.craneandco.co.uk/) The Best Estate Agency Award Winners 6 years running 2018 to 2023 - Properties - [Properties for Sale](https://www.craneandco.co.uk/?c=search) - Buying - [Buying a Property](https://www.craneandco.co.uk/docs/about/buying.php) - [Stamp Duty Calculator](https://www.craneandco.co.uk/docs/about/stamp-duty-calculator.php) - [Hailsham](https://www.craneandco.co.uk/docs/about/hailsham.php) - [Sales Progression](https://www.craneandco.co.uk/docs/about/sales-progression.php) - [Jargon Buster](https://www.craneandco.co.uk/docs/about/jargon-buster.php) - Selling - [Selling Your Home](https://www.craneandco.co.uk/docs/about/selling.php) - [Selling Your Home Advice and Guidance](https://pages.craneandco.co.uk/selling-a-home-advice-and-guidance) - [Award Winning Agency](https://www.craneandco.co.uk/docs/about/best-estate-agent.php) - [Sales Progression](https://www.craneandco.co.uk/docs/about/sales-progression.php) - [Video Marketing](https://www.craneandco.co.uk/docs/about/property-video-marketing.php) - [3D Virtual Reality Tours](https://www.craneandco.co.uk/docs/about/3d-virtual-tour.php) - [Remarkable Photography](https://www.craneandco.co.uk/docs/about/photography.php) - [Open Days & Viewing Events](https://www.craneandco.co.uk/docs/about/open-days.php) - [Vendor Microsites](https://www.craneandco.co.uk/docs/about/vendor-microsites.php) - [Customer Testimonials](https://www.craneandco.co.uk/docs/about/testimonials.php) - [Where We Sell](https://www.craneandco.co.uk/docs/about/where-we-sell.php) - [Jargon Buster](https://www.craneandco.co.uk/docs/about/jargon-buster.php) - [FREE Valuation](https://www.craneandco.co.uk/docs/about/request-a-valuation.php) - [Testimonials](https://www.craneandco.co.uk/docs/about/testimonials.php) - About Us - [About Crane & Co](https://www.craneandco.co.uk/docs/about/about-us.php) - [Remarkable Photography](https://www.craneandco.co.uk/docs/about/photography.php) - [Property Films](https://www.craneandco.co.uk/docs/about/property-video-marketing.php) - [3D Virtual Reality Tours](https://www.craneandco.co.uk/docs/about/3d-virtual-tour.php) - [Every Property has a Unique Website](https://www.craneandco.co.uk/docs/about/vendor-microsite.php) - [Award Winning Agency](https://www.craneandco.co.uk/docs/about/best-estate-agent.php) - [Open Days & Viewing Events](https://www.craneandco.co.uk/docs/about/open-days.php) - [Where We Sell](https://www.craneandco.co.uk/docs/about/where-we-sell.php) - [Meet The Team](https://www.craneandco.co.uk/docs/about/meet-the-team.php) - [Contact Us](https://www.craneandco.co.uk/docs/about/contact.php) - [Videos](https://www.craneandco.co.uk/docs/about/videos-mini-home.php) - [01323 440678](tel:+441323440678) [Instant Online Valuation](https://www.craneandco.co.uk/instant-property-valuation.php) # The Right People ![The_Right_People](https://blog.craneandco.co.uk/hs-fs/hubfs/The_Right_People.png?width=448&name=The_Right_People.png) Despite the fact that many people regard estate agents as more or less the same, there are in fact numerous selection criteria on which to judge the good from the bad, and the exciting from the mildly indifferent. For example, there are many services and innovations which can make a difference to how effectively your property is marketed, and how the subsequent sale is handled. These could be the use of 3D floorplans, subscription to several property portals, 360 degree virtual tours on a particularly impressive website, multi-media window displays, on-line progress tracking, chain management and interactive “for sale” boards to name but a few. However, despite the advances in technology, which we are typically among the first in the area to embrace, we still believe that it is the people that make or break a service-led industry such as our own. Selling your home is an intensely personal and emotive experience, and unless a sale is handled with sensitivity, courtesy, consideration and care, then such add-ons are wasted. We believe that excellence in recruitment is as important as achieving high prices or securing fast moves for our clients. Our staff are a reflection of our core values, based on a transparent service from dedicated property professionals who exhibit the highest levels of personal integrity. We believe that regular and meaningful communication is key, delivered by pleasant and personable people who are thoroughly on your side throughout your move. Of course, they may not always tell you what you want to hear – but then there are plenty of estate agents who will – it’s your call! We believe sincerity is worth more than flattery! Why not give one of our friendly property marketing experts a buzz today on 01323 440678 and find out what really makes the difference. You might be pleasantly surprised. [![Speak to our property experts](https://no-cache.hubspot.com/cta/default/8608123/2de3825b-ed93-4dcf-9cfa-d1fd9383a4bc.png)](https://cta-redirect.hubspot.com/cta/redirect/8608123/2de3825b-ed93-4dcf-9cfa-d1fd9383a4bc) ![Crane & Co.](https://blog.craneandco.co.uk/hubfs/raw_assets/public/Craneandco_Januaury2021/images/ft_logo.png "Crane & Co.") [© Crane and Co. Estate Agents.](https://craneandco.co.uk) Crane & Co - Hailsham. 2 The Quintins, High Street, Hailsham, East Sussex BN27 1DP. Tel: 01323 440678   ### Charity Partner – Supporting ![crane-sponsors](https://blog.craneandco.co.uk/hs-fs/hubfs/crane-sponsors.png?width=360&name=crane-sponsors.png)     ![NAEA](https://blog.craneandco.co.uk/hubfs/raw_assets/public/Craneandco_Januaury2021/images/ft_img.jpg "NAEA") **IMPORTANT NOTICE** Sales particulars are intended only as general guidance. The Company therefore gives notice that none of the material issued or visual depictions of any kind made on behalf of the Company can be relied upon as accurately describing any of the Specified Matters prescribed by any Order made under the Property Misdescriptions Act 1991. Nor do they constitute a contract, part of a contract or a warranty. [Privacy Policy](https://www.craneandco.co.uk/docs/about/privacy.php) | [Terms of Website](https://www.craneandco.co.uk/docs/about/terms.php)